Frederick Sona
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Allure by VonKit

Retro decorative K monogram in teal with white and black shadow layers, sitting above the wordmark ALLURE by VonKit set in a matching inline display serif on a warm orange textured ground.

Brand mark for Allure by VonKit, a decorative goods line inside the VonKit family. The K acts as an entrance mark and the wordmark below carries the rest of the identity. The stacked shadow layers reference deco poster print, and the orange ground was chosen to hold up on paper packaging without needing a spot color.

Allure by VonKit decorative K monogram in teal with white and black shadow layers above an inline display serif wordmark on a warm orange textured ground

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